is eucerin cruelty free

Current and future customers often wonder is Eucerin cruelty-free? The world is becoming more conscious about the development and testing of skincare and beauty products. A significant portion of buyers is seeking vegan and cruelty-free products. As most would put it “freeing up the bunnies or beauty without the bunny.”

Is Eucerin Cruelty-Free?

Eucerin is not cruelty-free. Eucerin has a variety of products that are available for sale in different Continents. It’s is a well-known beauty brand especially with skincare products, however, it’s not cruelty-free.


The company has chosen to follow the testing policies of its parent company Beiersdorf. Beiersdorf is a German brand that has been in existence for over 100 years. The company has been at the forefront of dermo-cosmetic products development.

The company states that as a cosmetics organization it doesn’t use animals in its laboratory research. It uses other alternatives it has developed over the years to assess the efficacy and safety of products and ingredients.

Is Eucerin Sold in China?

Eucerin is not cruelty-free and accepts animal testing on its products to be allowed to sell in Mainland China. The country still requires animal-testing in post-production by law. Although Eucerin doesn’t test on animals during production they submit their products to testing laboratories to be allowed to sell in Mainland China.

Is Eucerin Tested on Animals?

Eucerin follows the animal testing policies of the parent company Beiersdorf. The organization states that they conduct both in-vitro and in-vivo testing. Under in-vitro testing, the ingredients are tested on reconstructed skin models in the laboratory. This form of testing doesn’t involve testing on animals.

Under in-vivo testing, the products are tested on humans. Mostly to test the tolerability of the products on the skin. The firm uses patches with the active ingredients which are tested on study participants.

Is Eucerin Vegan?

Eucerin is not vegan. Some of the ingredients used to make a wide range of Eucerin cosmetics products are sourced from animals as well as animal by-products. The company indicates that most of the ingredients used in their products are plant-derived or synthetic. However, they also use products such as lanolin alcohol and beeswax in some of their products.

Leaping Bunny or PETA Certified

Eucerin is not PETA or Leaping Bunny certified.

Now you have the answer to is Eucerin cruelty-free? It can be difficult to make sense of the cosmetic product label, most people do. Most of the companies use words such as “Not tested on animals” which doesn’t tell the whole story.  

You can always check the brand’s website for the Leaping Bunny or PETA Bunny logo. Organizations that are certified by Leaping Bunny are cruelty-free.

I would also like to mention that not all brands that are cruelty-free are certified by Leaping Bunny or PETA. An example is No 7. Furthermore, some of those that are already certified sometimes choose not to include the bunny logo on all of their products.

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